How to write an email that will always be answered! | Guy Katz | TEDxZurich

Research shows that each of us gets up to 120 emails per day, but we only open 34% of them. By learning just a few basic methods, you can optimize your day and make sure your emails hit the spot, and maybe more importantly: even have fun while writing them.

Let’s spread the recipe of how to write awesome emails – Every character counts 😉 The Swiss would say I am Israeli, Israelis would say I am German; I guess I am a little bit of both, while also blended with a dash of Arab and a pint of American. First serving in the military as an officer, I have worked for governments, startups, non-profits, consulting companies, and giant companies.

Always on the lookout for the right bit of science mixed with practical tips, I now spend my days optimizing the magical recipe for being a father of two amazing boys, a Professor for International Management & Leadership, the owner of a business training company operating worldwide and teaching people how to fly airplanes. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at

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